Privacy

BACKGROUND:

This Policy applies as between you, the User of this Web Site and Cambridge Care Home Ltd the owner and provider of this Web Site.  This Policy applies to our use of any and all Data collected by us in relation to your use of the Web Site and any Services or Systems therein.

1. Definitions and Interpretation

In this Policy the following terms shall have the following meanings:

“Account”

means collectively the personal information, Payment Information and credentials used by Users to access Material and / or any communications System on the Web Site;

Content”

means any text, graphics, images, audio, video, software, data compilations and any other form of information capable of being stored in a computer that appears on or forms part of this Web Site;

“Cookie”

means a small text file placed on your computer by Cambridge Care Home Ltd when you visit certain parts of this Web Site.  This allows us to identify recurring visitors and to analyse their browsing habits within the Web Site.  Further details are contained in Clause 10 of this Policy;

“Data”

means collectively all information that you submit to the Web Site.  This includes, but is not limited to, Account details and information submitted using any of our Services or Systems;

“Cambridge Care Home Ltd”

Means Cambridge Ltd, 176-178 Cambridge Road, Great Shelford, Cambridge, CB22 5JU.

Service”

means collectively any online facilities, tools, services or information that Cambridge Care Home Ltd makes available through the Web Site either now or in the future;

System”

means any online communications infrastructure that Cambridge Care Home Ltd makes available through the Web Site either now or in the future.  This includes, but is not limited to, web-based email, message boards, live chat facilities and email links;

“User” / “Users”

means any third party that accesses the Web Site and is not employed by Cambridge Care Home Ltd and acting in the course of their employment; and

“Web Site”

means the website that you are currently using (http://www.cambridgeshirecarehome.co.uk) and any sub-domains of this site unless expressly excluded by their own terms and conditions.

 

2. Data Collected

Without limitation, any of the following Data may be collected:

2.1          name;

2.2          date of birth;

2.3          gender;

2.4          job title;

2.5          profession;

2.6          contact information such as email addresses and telephone numbers;

2.7          demographic information such as post code, preferences and interests;

2.8          financial information such as credit / debit card numbers;

2.9          IP address (automatically collected);

2.10       web browser type and version (automatically collected);

2.11       operating system (automatically collected);

2.12       a list of URLS starting with a referring site, your activity on this Web Site, and the site you exit to (automatically collected); and

2.13       Cookie information (see Clause 10 below).

 

3. Our Use of Data

3.1          Any personal Data you submit will be retained by Cambridge Care Home Ltd for as long as you use the Services and Systems provided on the Web Site.  Data that you may submit through any communications System that we may provide may be retained for a longer period of up to 36 months.

3.2          Unless we are obliged or permitted by law to do so, and subject to Clause 4, your Data will not be disclosed to third parties.  This includes our affiliates and / or other companies within our group.

3.3          All personal Data is stored securely in accordance with the principles of the Data Protection Act 1998.  Fore more details on security, see Clause 9 below.

3.4          Any or all of the above Data may be required by us from time to time in order to provide you with the best possible service and experience when using our Web Site.  Specifically, Data may be used by us for the following reasons:

3.4.1     internal record keeping;

3.4.2     improvement of our products / services;

3.4.3     transmission by email of promotional materials that may be of interest to you;

3.4.4     contact for market research purposes which may be done using email, telephone, fax or mail.  Such information may be used to customise or update the Web Site.

 

4. Third Party Web Sites and Services

Cambridge Care Home Ltd may, from time to time, employ the services of other parties for dealing with matters that may include, but are not limited to, payment handling, delivery of purchased items, search engine facilities, advertising and marketing.  The providers of such services do not have access to certain personal Data provided by Users of this Web Site.

 

5. Changes of Business Ownership and Control

5.1         Cambridge Care Home Ltd may, from time to time, expand or reduce its business and this may involve the sale of certain divisions or the transfer of control of certain divisions to other parties.  Data provided by Users will, where it is relevant to any division so transferred, be transferred along with that division and the new owner or newly controlling party will, under the terms of this Policy, be permitted to use the Data for the purposes for which it was supplied by you.

5.2          In the event that any Data submitted by Users will be transferred in such a manner, you will not be contacted in advance and informed of the changes.

 

6. Controlling Access to your Data

6.1          Wherever you are required to submit Data, you will be given options to restrict our use of that Data.  This may include the following:

6.1.1     use of Data for direct marketing purposes; and

6.1.2     sharing Data with third parties.

 

7. Your Right to Withhold Information

7.1          You may access certain areas of the Web Site without providing any Data at all.  However, to use all Services and Systems available on the Web Site you may be required to submit Account information or other Data.

7.2          You may restrict your internet browser’s use of Cookies.  For more information see Clause 10 below.

 

8. Accessing your own Data

8.1          You may access your Account at any time to view or amend the Data.  You may need to modify or update your Data if your circumstances change.  Additional Data as to your marketing preferences may also be stored and you may change this at any time.

8.2          You have the right to ask for a copy of your personal Data on payment of a small fee.

 

9. Security

9.1          Data security is of great importance to Cambridge Care Home Ltd and to protect your Data we have put in place suitable physical, electronic and managerial procedures to safeguard and secure Data collected online.

 

10. Cookies

10.1       Cambridge Care Home Ltd may set and access Cookies on your computer.  First-party Cookies that may be placed on your computer are detailed in Schedule 1.  All Cookies used by the Web Site are used in accordance with the provisions of the Privacy and Electronic Communications (EC Directive) Regulations 2003 as amended by the Privacy and Electronic Communications (EC Directive) (Amendment) Regulations 2011.]    Cambridge Care Home Ltd has carefully chosen these Cookies and uses them to facilitate certain functions and features of the Web Site.  We also use Cookies for analytics purposes.  These Cookies track your movements and activities on the Web Site and are designed to give us a better understanding of our users, thus enabling us to improve the Web Site and our services.

10.2       You can choose to enable or disable Cookies in your web browser.  By default, your browser will accept Cookies, however this can be altered.  For further details please consult the help menu in your browser.  Disabling Cookies may prevent you from using the full range of Services available on the Web Site.

10.3       You may delete Cookies at any time however you may lose any information that enables you to access the Web Site more quickly.

10.4       It is recommended that you ensure that your internet browser is up-to-date and that you consult the help and guidance provided by the developer of your browser if you are unsure as to how to adjust your privacy settings.

 

11. Changes to this Policy

Cambridge Care Home Ltd reserves the right to change this Privacy Policy as we may deem necessary from time to time or as may be required by law.  Any changes will be immediately posted on the Web Site and you are deemed to have accepted the terms of the Policy on your first use of the Web Site following the alterations.

 

Schedule 1: First-Party Cookies

Name of Cookie

Purpose

__utma This cookie is typically written to the browser upon the first visit to your site from that web browser. If the cookie has been deleted by the browser operator, and the browser subsequently visits your site, a new __utma cookie is written with a different unique ID. This cookie is used to determine unique visitors to the site and it is updated with each page view. Additionally, this cookie is provided with a unique ID that Google Analytics uses to ensure both the validity and accessibility of the cookie as an extra security measure.
__utmb This cookie is used to establish and continue a user session with your site. When a user views a page on the site, the Google Analytics code attempts to update this cookie. If it does not find the cookie, a new one is written and a new session is established. Each time a user visits a different page on your site, this cookie is updated to expire in 30 minutes, thus continuing a single session for as long as user activity continues within 30-minute intervals. This cookie expires when a user pauses on a page on your site for longer than 30 minutes.
__utmz This cookie stores the type of referral used by the visitor to reach the site, whether via a direct method, a referring link, a website search, or a campaign such as an ad or an email link. It is used to calculate search engine traffic, ad campaigns and page navigation within the site. The cookie is updated with each page view to the site.
__utmv The __utmv cookie passes the information provided via the _setVar() method, which is used to create a custom user segment. This string is then passed to the Analytics servers in the GIF request URL via the utmcc parameter.
__utmx When the optimizer script executes, this cookie stores the variation this visitor is assigned to for each experiment, so the visitor has a consistent experience on the site.
adiLP The adiLP cookie is used to help track visitors who have multiple tabs open in the samebrowser to prevent errors in tracking.
adiV The adiV cookie contains an identifier number which is used by AdInsight to track a visitor over time. This allow AdInsight to show multiple visits made by a customer over time from the same browser. This cookie is set to expire 1 year after the visitor leaves the website.
adiVi The adiVi cookie contains an identifier number which is used by AdInsight to help track a visitors path while they are on the website. This cookie is set to expire 30 minutes after the visitor leaves the website.

 

 



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176-178 Cambridge Road, Great Shelford, Cambridge, CB22 5JU